WHO WE ARE ?

WE ARE OMB DYNAMIX

OMB Dynamix offers services across marketing and operations, franchising and VR training. We have 60+ years of experience between us building brands and helping organizations grow and reach their potential.

We are your consultants. We are your virtual advertising agency. We are your marketing team. We are your operations department. We are your franchising team. We are your team to develop VR & AR applications to train your workforce better to enable 90% retention recall. We are passionate about employee engagement and building positive work culture.

We go from strategy to implementation and everything in-between. Nothing is too big or too small for us.

We take the time to understand the uniqueness of every client, every business and their challenges and opportunities ahead. We focus on what makes you different and stand out from your competitors, and how this can be used this as a springboard for growth. We work with you side by side as seasoned and senior executives, with a fee structure that fits you and feels fair.

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ABOUT US

OUR DYNAMIX

We’re authentic, open, embracing, fun, easy flowing, spontaneous and engaging. We’re good listeners, free thinkers and direct communicators. We believe in coaching over imposing, want-to’s over have-to’s, sharingover telling and that EQ is just as important as IQ. We’re comfortable at any organizational level because we’ve worked at every organizational level.

Meet the Founders

WE LOVE WHAT WE DO

SHELLEY BERMAN

CO-FOUNDER & MANAGING PARTNER

Shelley’s goal is simple – to empower small and large businesses to differentiate themselves, and to drive growth alongside measurable results through strategic and tactical marketing. This perspective, combined with her executive experience, ingenuity and success in marketing makes Shelley the go-to person, for companies both corporate and franchised entities looking to evolve.

The focus of Shelley’s early career was in Consumer Package Goods with Colgate Palmolive South Africa. In Canada, Shelley has leveraged her marketing flair in the technology sector as Director of Communications for Mobile Data Solutions Inc., Brand Director at Mars Canada Inc., and Vice-President of Marketing at Cara Foods Inc. for Kelsey’s, Montana’s and Milestones. Shelley recently held the position of Vice President Marketing for Mary Brown’s Famous Chicken & Taters.

Shelley has a Master of Arts degree in Industrial Psychology and has leveraged decades of proficiency which have culminated in a number of Global Marketing Awards.

SCOTT MCCARTHY

CO-FOUNDER & MANAGING PARTNER

Scott has extensive experience in the Canadian franchise landscape working with some of the most well-established brands in Canada and the United States.

Scott began his career at Tim Hortons as a multi-unit franchise owner/operator. After ten years with Tim Hortons, Scott expanded his horizons and joined Kelsey’s as a Franchisee owner/operator.

Having over 15 years of experience as a Franchisee, Scott made a deliberate move to apply his talent and knowledge to corporate operations, joining companies such as Sunoco, McDonald’s, Medicine Shoppe/Rexall Inc., Luxottica Retail and Pearle Vision Canada. In that time, he led, planned and opened nearly 200 franchised locations.

Most recently Scott held the position of Vice President of Operations where he led the operations team at Mary Brown’s Famous Chicken & Taters. His entrepreneurial flair, passion for spotlighting his teams’ strengths and motivating new process and systems, enabled the company’s rapid evolution and ability to more than double the business in three years.

OUR SERVICES

MARKETING - operations - franchising
Marketing

STRATEGIC PLANNING

Multi-faceted “top down, bottom up” approach and solution -based strategy, culminating in a three- to five-year succinct plan.

Internal and External Branding 

A complete articulation of what the brand embodies and the shifts needed to support the strategic plan. Alignment in brand voice and brand image is emphasized throughout.

Brand Marketing Tools and Tactics

Putting internal and external programs and campaigns in place, ensuring brand alignment on every piece of communication and touch point.

Virtual Agency services

We provide a broad array of services that you would get through an advertising agency but at a fraction of the cost. From PR to social media, graphic design, photography and printing, we only give you what you need and what will deliver meaningful results for your brand.

operations

Operational Tools & Templates 

A customized suite of proven tools and tactics to facilitate operational excellence, business growth, operational consistency and profitability.

Root Cause Assessment 

A thorough assessment of current systems, process & structure, to identify key operational issues & opportunities relating to people, tools and their environment.

System Maps & Operational Best Practices

Detailed guidelines to better aligning departments to optimize efficiencies across key functions.

People & Systematic Training Programs 

Customized training blueprint that spans first-day onboarding to existing long-term associates.

Building Your Bench 

Identifying and amplifying associate talent, and best practices on how to hire beyond the resume to optimize fit and performance.

Organizational Culture

A robust view of an organization’s current climate and a detailed plan to create cohesion and employee engagement going forward.

FRANCHISING

Franchise your business 

Everything you need to do to become a Franchisor. We will work with you through a unique four step process over approximately four months to ensure you are set up for a successful path to franchising.

Support systems and processes as you become a growing Franchisor 

We provide consultative services to ensure that as you grow, your infrastructure and tools keep pace to ensure optimal efficiency and profitability.

Helping you find Franchisees

As you grow, having a pipeline of qualified candidates is key. We can help you through our lead generation system.
Connect with us at www.fmsfranchise.com

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Privacy Policy

Last updated: March 2019
Our Company OMB Dynamix operates http://www.ombdynamix.com (“the Site"). This page informs you of our policies regarding the collection, use and disclosure of Personal Information we receive from users of the Site.
We use your Personal Information only for providing and improving the Site. By using the Site, you agree to the collection and use of information in accordance with this policy.

Information Collection And Use

While using the Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to your name and email address ("Personal Information").

Log Data

Like many site operators, we collect information that your browser sends whenever you visit our Site ("Log Data").

your computer's Internet Protocol ("IP") address, browser type, browser version, the pages of the Site that you visit, the time and date of your visit, the time spent on those pages and other statistics.

In addition, we may use third party services such as Google Analytics that collect, monitor and analyze this data.

Communications

We may use your Personal Information to contact you with newsletters, marketing or promotional materials and other information.

Cookies

Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer's hard drive.

Like many sites, we use "cookies" to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of the Site.

Security

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Changes To This Privacy Policy

This Privacy Policy is effective as of (April 2017) and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

Contact Us

If you have any questions about this Privacy Policy, please contact us (email: info@ombdynamix.com)

CONNECT WITH US

ENTREPRENEURIAL CONNECTIONS

As entrepreneurs, we have found a few organizations that align with our business vision and savvy. With some we have equity invested, in others we are co-owners, directors or authorized business partners. In the same way as we share our talent and expertise with you, we have aligned ourselves with these awesome companies.

© 2019 OMB Dynamix. ALL RIGHTS RESERVED. 2019 | DESIGNED BY QODE MEDIA
Privacy Policy